Contemporary Business
(And What Ails It)

Articles You Won't Find in the Regular Business Press

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FULL ARTICLES

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What's Wrong with
Business Gigantism

Reckoning the Costs
Beyond Consumer Prices

Robert Winter

 

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The Imagic Economy
The Vanishing Distinction
Between Economics and Entertainment

Robert Winter

 

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The Virtual Corporation
We've Changed from a Machine-Based Work and
Business Environment to a Perception-Based One

Robert Winter

 

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Valuing Our Markets
A Way to Reduce Job Loss from Globalization

Robert Winter

 

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SELECTED SECTIONS

butnsqar.gif (1086 bytes) The new model for communications with a
significant power coefficient has its origins in advertising.

 

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The changing nature of capital is pushing businesses to focus more on appearances.

 

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butnsqar.gif (1086 bytes) Today's consumer marketplace only appears to be well-educated and savvy.

 

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butnsqar.gif (1086 bytes) Lack of substantive product understanding forces us to rely increasingly on the image a producer pays to propagate.

 

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